Apple 36% cut

We previously learned that Google spent $26B to be default search engine, and how much Apple gets for it, we now learn that Apple get 36% of the search revenue from Safari to place Google by default:

Google’s default search deal with Apple is worth so much to the search giant that Google pays 36 percent of its search advertising revenue from Safari to keep its search engine set as the default in Apple’s browser, Bloomberg reported.

Apparently this had to be kept secret. But it slipped out from Google expert’s testimony. There is no pleading the fifth here.

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Funnily people complain about the 30% cut Apple takes from apps on the AppStore and from subscriptions in said apps. Maybe they should hope Apple doesn’t alter the deal any further to 36%.

Also people complain that Safari lack web standards supports, which is justified, and given the billions they are inundated with, it’s likely a deliberate choice. Non-withstanding the fact that Apple still block other web engines on iOS, making it impossible with other vendors, like Mozilla, to compete on web standards support.

Designed in California.